See why MSPs choose Palisade over Agari DMARC

Switching is straightforward. You can batch import all your domains into Palisade in minutes, update your DMARC records to point to Palisade’s reporting address, and start receiving data right away. There’s no downtime or gap in monitoring — both platforms can collect DMARC reports at the same time while you migrate. Palisade also offers Easy API DNS deployment, so you can push DNS changes programmatically across your entire client base rather than editing records one domain at a time. Most MSPs complete a full migration in under an hour, even with hundreds of domains, and a dedicated onboarding team is available to walk you through the process. Because Palisade uses pay-per-domain billing with no long-term contract, there’s nothing to renegotiate — unlike Agari, which is now part of Fortra (formerly HelpSystems), where annual, sales-negotiated enterprise contracts are typical.

The biggest differences come down to automation and MSP workflow efficiency. Palisade includes an AI Agent that automates DMARC deployment — it identifies your clients’ sending sources, configures SPF and DKIM records, and moves domains to enforcement for you. Agari automates authentication for a single enterprise, but it is not built around MSP fleet workflows. Palisade also includes white-label prospecting reports for sales conversations, Easy API DNS deployment across your whole fleet, native PSA integrations with ConnectWise, HaloPSA, and Autotask, a 100% DNS uptime guarantee, a dedicated onboarding team, multi-tenant client management, and unlimited email volume on every plan. Agari lacks MSP-specific tooling like multi-tenant dashboards, white-label reporting, and PSA integrations.

Palisade’s AI Agent automates the actual work of DMARC deployment — it identifies the third-party apps your clients use to send email, configures SPF and DKIM records, and enforces DMARC policies to block unauthorized senders. Agari also advertises automated sender authentication and one-click enforcement, but that automation is designed for one organization at a time, not an MSP managing hundreds of tenants. The key difference is scope: Agari is built for a single enterprise’s security team, while Palisade’s AI Agent executes the same work across your entire client fleet from one place. The result is DMARC enforcement that’s dramatically faster than manual implementation, regardless of your team’s technical skill level.

Palisade is built for MSPs from the ground up. That means native PSA integrations with ConnectWise, HaloPSA, and Autotask so DMARC alerts flow straight into your ticketing workflows, a multi-tenant dashboard that manages thousands of client domains from a single pane of glass, white-label prospecting reports to win new business, and a full sales enablement suite to sell email security as recurring revenue. Agari is enterprise security software — acquired by HelpSystems in 2021, now Fortra — designed for a single large organization’s in-house security team, not for an MSP managing many separate clients. It lacks major PSA integrations, multi-tenant client separation, and the white-label tooling MSPs need to deliver DMARC as a profitable service.

Fortra’s Agari DMARC Protection uses enterprise pricing — custom quotes and sales-led procurement, where annual, sales-negotiated enterprise contracts are typical — which makes it hard for an MSP to predict margins or onboard a single new client quickly. Palisade uses transparent pay-per-domain pricing with unlimited email volume on every plan, so your cost scales cleanly with your client base and you always know your margin. AI-powered automation, white-label prospecting reports, PSA integrations, hosted DMARC, hosted SPF, hosted DKIM, and BIMI management are all included — no hidden fees, no feature tiers locked behind enterprise contracts. You can start with a single domain and add more as you grow, instead of signing an annual enterprise deal up front.

Palisade’s AI Agent delivers DMARC enforcement dramatically faster than manual implementation. It automatically identifies the third-party apps your clients use to send email, configures SPF and DKIM correctly, and guides each domain to a p=reject policy without surprises. In internal Palisade case studies, customers have seen email open rates jump from 35% to 50% and meeting bookings increase by 21% after reaching full enforcement. Agari’s deployment model is geared to enterprise rollouts with professional-services onboarding, rather than the self-serve, per-client deployment MSPs use to move a whole book of domains to enforcement quickly.

Yes — Palisade was built for large-scale MSP operations. The multi-tenant dashboard lets you manage thousands of domains from a single pane of glass. Batch import domains, push DNS changes via Easy API deployment across your entire fleet, and let the AI Agent handle source classification and configuration at scale. Automated 24/7 monitoring alerts you only when something needs attention, and white-label reporting generates branded client updates without manual work. With unlimited email volume and pay-per-domain billing, you’ll never hit a cap that forces a mid-contract upgrade. Agari’s enterprise model and single-org orientation create friction at MSP scale — it’s designed around one organization at a time, without the multi-tenant dashboards or white-label tooling an MSP fleet needs.

This is the biggest fear with DMARC, and it’s valid — a misconfigured policy can block legitimate email. Palisade’s AI Agent automatically identifies every third-party service sending email on behalf of your clients before you move to enforcement, giving you a clear picture of all legitimate sources. Each sender is properly authenticated with SPF and DKIM, and the agent recommends the exact DNS changes needed, so you can see precisely which emails would be affected before changing anything. That dramatically reduces the false positives that come from manual source classification — a risk that grows whenever source classification is spread across many separate client environments.

Palisade provides North American-based customer support with a dedicated onboarding team — every customer is paired with a dedicated “email geek” for hands-on, responsive help, not a next-business-day ticket queue. Onboarding can be self-serve if you want to move fast: batch import domains, push DNS via API, and start monitoring in minutes. Agari’s enterprise support model is geared toward large in-house security teams, with account managers, formal SLAs, and professional-services onboarding built around a single organization’s rollout rather than the fast, multi-client rollouts MSPs need. Palisade also includes a full sales enablement suite — white-label prospecting reports, ROI reporting, and growth tools — to help you sell DMARC as a service, which Agari doesn’t provide.

Yes! You can try Palisade for free with no credit card required, and the MSP program includes a 30-day free trial so you can validate the platform across your client base before spending a dollar. We also offer personalized demos where our team walks you through the platform and shows exactly how it fits your MSP’s workflow — a much lower-commitment way to evaluate than Agari’s sales-led enterprise procurement process.